Digital Marketing: A Free Online Course from the University of Edinburgh: Discover the world of digital marketing and improve your business skills with the University of Edinburgh’s Digital Marketing Online Course, a fully funded opportunity. This online course, which is available worldwide, provides participants with strategies for developing and implementing successful digital marketing plans. A well-designed digital marketing strategy is critical for staying competitive in today’s fast-paced business landscape. Beginning with enrollment, this course allows students to delve into the complexities of digital marketing, identify opportunities and risks, and apply these skills for business growth.
Key Information- Digital Marketing: University of Edinburgh’s Free Online Course
- Type of funding: Fully funded
- Region: Online
- Course Duration: 8 weeks (4 to 6 hours per week)
- Online, self-paced mode
Online Course Syllabus
- Why is digital so important?
- The impact of digital on product
- The impact of digital on the value proposition
- Changes in technology that a marketer must be aware of
- Digital policies
- The persona and its journey
- Analyse your competitors
- Creating a Digital Marketing Strategy
Eligibility Criteria
- Individuals from all over the world are welcome.
- There is no specific degree or academic background required.
- Commitment to devoting four to six hours per week
- A good internet connection
Benefits of the Digital Marketing Online Course
- Discover the significance of digital marketing.
- Keep up with changes to the digital platform.
- Create innovative and impactful digital marketing strategies.
- Learn how to create and use a consumer identity.
- Conduct a thorough market analysis.
- Personalise your digital marketing strategies.
- Self-paced education with no registration fees
- Obtain a certificate by selecting the verified/paid track (optional).
Digital Marketing: University of Edinburgh’s Free Online Course Application Process
- Click on the “Apply Now” button below to enroll in the digital marketing strategy course.
- Register or sign in to your account.
- Enrol in the free course option rather than the verified track.
- To begin your learning adventure, click “Start Course.”
- There is no enrollment deadline for this digital marketing strategy course.
Take advantage of this opportunity to hone your digital marketing skills, navigate the changing landscape, and propel your online presence to new heights. Enroll today and begin your journey of continuous learning!
